Tour-level comfort. Half the markup. Polos built to play in, priced like we actually want you to buy them.
The only thing you should be
paying double for is lost balls.
Designer golf brands mark up four to six times cost. You're paying for the tour sponsorships, the billboards, the logo-as-status-game. You're paying for the malarkey.
We double production cost. That's it. No athletes on payroll, no "fashion bro" rebrand every quarter, no inflation dressed up as heritage. Just a shirt, for a price that makes sense.
Style. Honesty. No malarkey. The three-part recipe for a shirt that respects your game and your wallet in equal measure.
4-way stretch. Moisture-wicking. Cut for the backswing, not the catalog. Feels like your favorite shirt on day one — and day one hundred.
We mark up 2×. The industry standard is 4–6×. You don't need to know where our factory is to do that math.
Nobody on our payroll has a caddie. We don't pay pros to wear the logo, so you're not paying for their endorsement fees when you buy the shirt.
We restock in small batches and tell you about it once. No spam. No "one last chance" emails four times a week. Just the occasional heads-up.
